The loyalty app that doesn't tax your growth

Points, rewards, and repeat customers for your Shopify store. One flat price. Unlimited orders. Set up in 5 minutes.

Install on Shopify, free

No credit card. Free up to 50 orders/month.

Growing shouldn't cost you more

Most loyalty apps punish your success. Go from 500 to 1,000 monthly orders and your bill jumps from $15 to $79. Cross another threshold? $199. Same features, same widget. You just got more customers.

At 2,500 orders/month

Smile $199Plain Points $15

You save $2,208/year

$50$100$150$2001005001k2.5k10kSmileBONEnterprisePlain Points: $15 flat
See the exact numbers
Plain PointsSmileBON
1,000 orders/mo$15$79$129*
2,500 orders/mo$15$199$129+
10,000 orders/mo$15$199 + extrasEnterprise
Order limitsNeverEvery planEvery plan

*Competitor prices as of June 2026, modeled from published tiers.

Live in 5 minutes

Set your rate

How many points per dollar. One slider. Try it:

1 point per $1. Spend $100, earn 100 points.

Set your reward

Points needed, discount earned. Done.

Turn it on

The widget appears in your store. Customers start earning on their next order.

Everything you need. Nothing you have to upgrade for.

Points on every purchaseAutomatic, including refund handling.

One-click redemptionCustomers redeem for discounts right in the widget.

Reward emails"You've earned a reward" messages that bring them back.

Revenue dashboardSee what members spend vs non-members.

Your data, alwaysExport members and points to CSV anytime, no lock-in.

Pricing you can memorize

Free

$0 / month

  • Up to 50 orders/month
  • Every feature included

Pro

$15 / month

  • Unlimited orders
  • Every feature included. That's it.

No tiers. No feature gates. No "contact us."

FAQ

Why is it so cheap?

It's not cheap, it's priced honestly. Loyalty software costs little to run; competitors charge by orders because they can, not because it costs them more. We'd rather have thousands of happy stores than squeeze hundreds.

What's the catch with "unlimited"?

None. Flat $15/month whether you do 100 or 100,000 orders.

Do my customers need an account?

They earn points automatically with their normal Shopify customer profile. No extra signup.

What happens to points if I refund an order?

Points are removed automatically: fully for full refunds, proportionally for partial ones.

Can I leave?

Anytime. Export everything to CSV first. Your data is yours.

I need VIP tiers / referrals / POS.

Not yet. We're deliberately starting simple. Tell us what you need: roadmap@plainpoints.app.

Built by a tiny team that answers email

Plain Points is built by Mario, a founder who got tired of apps that nickel-and-dime growing stores. No sales team, no "book a demo". Just a simple product at a fair price, and a human who replies.